{"id":5486,"date":"2021-03-23T14:46:13","date_gmt":"2021-03-23T13:46:13","guid":{"rendered":"https:\/\/www.welding-week.nl\/i-am-an-exhibitor\/how-to-promote-the-event\/"},"modified":"2024-12-03T16:27:50","modified_gmt":"2024-12-03T15:27:50","slug":"how-to-promote-the-event","status":"publish","type":"page","link":"https:\/\/www.welding-week.nl\/en\/i-am-an-exhibitor\/how-to-promote-the-event\/","title":{"rendered":"How to promote the event"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5486\" class=\"elementor elementor-5486 elementor-1638\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-64ccae9f elementor-section-height-min-height elementor-section-content-middle elementor-section-items-bottom elementor-section-boxed elementor-section-height-default\" data-id=\"64ccae9f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_bottom&quot;:&quot;arrow&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 700 10\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M360 0L350 9.9 340 0 0 0 0 10 700 10 700 0\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-602e73ce\" data-id=\"602e73ce\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4902952d elementor-hidden-phone elementor-widget elementor-widget-heading\" data-id=\"4902952d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">I'm an exhibitor<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62ca11e8 elementor-widget elementor-widget-heading\" data-id=\"62ca11e8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">How to promote the event<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51a8322 elementor-widget elementor-widget-sp-breadcrumbs\" data-id=\"51a8322\" data-element_type=\"widget\" data-widget_type=\"sp-breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<nav  aria-label=\"breadcrumb\"><ol class=\"breadcrumb\" itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\"><li class=\"breadcrumb-item active\" aria-current=\"page\" itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\">Home<\/span><meta itemprop=\"position\" content=\"1\"><\/li><\/ol><\/nav>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3a9e4b9e elementor-hidden-phone\" data-id=\"3a9e4b9e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-55c6ede elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"55c6ede\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wide\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1c52f6d\" data-id=\"1c52f6d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0b8f365 elementor-widget elementor-widget-heading\" data-id=\"0b8f365\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><span style=\"font-weight: normal\"> How to promote the fair <\/span><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06a3a29 elementor-widget elementor-widget-text-editor\" data-id=\"06a3a29\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In the run-up to the event, it is important to make your participation known to (potential) relations. Together with you as an exhibitor, we strive for an exhibition floor full of quality visitors! In order to announce participation in the exhibition through all possible channels, we offer you various tools to promote participation and make it an even greater success.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-9a782d0\" data-id=\"9a782d0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b19dd00 elementor-widget elementor-widget-image\" data-id=\"b19dd00\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"600\" src=\"https:\/\/easyfairsassets.com\/sites\/220\/2019\/11\/Verbindingstechniek-1024x768.jpg\" class=\"attachment-large size-large wp-image-3635\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/220\/2019\/11\/Verbindingstechniek-1024x768.jpg 1024w, https:\/\/easyfairsassets.com\/sites\/220\/2019\/11\/Verbindingstechniek-300x225.jpg 300w, https:\/\/easyfairsassets.com\/sites\/220\/2019\/11\/Verbindingstechniek-768x576.jpg 768w, https:\/\/easyfairsassets.com\/sites\/220\/2019\/11\/Verbindingstechniek.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-df8c15b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"df8c15b\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1baa21a\" data-id=\"1baa21a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ca85921 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ca85921\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-wide\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-133beaf\" data-id=\"133beaf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d443717 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"d443717\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInLeft&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Marketing materials<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5f39a3d elementor-widget elementor-widget-text-editor\" data-id=\"5f39a3d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In My Easyfairs you will find various marketing materials, in the folder &#8220;Marketing material&#8221; under &#8220;Invite customers &amp; prospects&#8221;. The folder currently contains the trade fair logo in various sizes and a banner. Use the logo and banner on the various marketing communications that you have planned in the run-up to your exhibition participation (both in print and digital). This way you can make your participation known through various channels to the largest possible interesting target group.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-224be4f elementor-align-center elementor-widget elementor-widget-button\" data-id=\"224be4f\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/my.easyfairs.com\/#\/login\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-alt-circle-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Go to My Easyfairs<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee3b51b elementor-widget elementor-widget-text-editor\" data-id=\"ee3b51b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The folder with marketing materials will later be supplemented with more banners that you can use on your website, in your e-mail signature or in your digital newsletters. In your online communications you can refer to the website or the registration portal.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-8543e29\" data-id=\"8543e29\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-89191e8\" data-id=\"89191e8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e112c0 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"1e112c0\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Promotional package<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19b6755 elementor-widget elementor-widget-text-editor\" data-id=\"19b6755\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In addition to the digital promotional materials, you will receive a promotional package by post containing invitations with which you can again draw your customers&#8217; attention to your participation or invite them to visit the fair.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31fb57e elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"31fb57e\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Invitation service<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e81734 elementor-widget elementor-widget-text-editor\" data-id=\"1e81734\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>You can also participate in our free invitation service with which we completely take over inviting your relations for you! You can find more information about this unique service by clicking the button below.<\/p>\n<p>Pay attention! As an exhibitor you will also be personally informed about participation in the invitation service. Keep an eye on your email.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45aa139 elementor-widget elementor-widget-button\" data-id=\"45aa139\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/nil-verbindingsweek-nl.easyfairs.events\/nl\/ik-ben-exposant\/nodig-jouw-relaties-uit\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-circle-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Click here for more information<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e7080a2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e7080a2\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5d2cc75\" data-id=\"5d2cc75\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-e3f2ec4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e3f2ec4\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d80e78c\" data-id=\"d80e78c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-332c549 elementor-headline--style-rotate elementor-widget elementor-widget-animated-headline\" data-id=\"332c549\" data-element_type=\"widget\" data-settings=\"{&quot;rotating_text&quot;:&quot;TIP\\r\\nMARKETING\\r\\nVISITORS&quot;,&quot;headline_style&quot;:&quot;rotate&quot;,&quot;animation_type&quot;:&quot;slide&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;rotate_iteration_delay&quot;:2500}\" data-widget_type=\"animated-headline.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 class=\"elementor-headline elementor-headline-animation-type-slide\">\n\t\t\t\t<span class=\"elementor-headline-dynamic-wrapper elementor-headline-text-wrapper\">\n\t\t\t\t\t<span class=\"elementor-headline-dynamic-text elementor-headline-text-active\">\n\t\t\t\tTIP\r\t\t\t<\/span>\n\t\t\t\t\t<span class=\"elementor-headline-dynamic-text\">\n\t\t\t\tMARKETING\r\t\t\t<\/span>\n\t\t\t\t\t<span class=\"elementor-headline-dynamic-text\">\n\t\t\t\tVISITORS\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b170f6d elementor-widget elementor-widget-text-editor\" data-id=\"b170f6d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Mention that visitors can request free e-tickets via your personal registration link. You can find this link in My Easyfairs (heading &#8220;Invitation&#8221; under &#8220;Invite customers &amp; prospects), when the registration portal is open to visitors! So keep a close eye on My Easyfairs. You can also place the link to the registration portal directly behind your email signature or banners on your website to make it even easier for potential visitors to request a ticket.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>I&#8217;m an exhibitor Home How to promote the fair In the run-up to the event, it is important to make your participation known to (potential) relations. Together with you as an exhibitor, we strive for an exhibition floor full of quality visitors! In order to announce participation in the exhibition through all possible channels, we [&hellip;]<\/p>\n","protected":false},"author":82,"featured_media":0,"parent":5479,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Promote your participation","_seopress_titles_desc":"To maximize awareness of your trade show participation across all possible channels, we offer you a variety of tools to promote your presence at METAVAK and make it an even greater success.","_seopress_robots_index":"","footnotes":""},"class_list":["post-5486","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.welding-week.nl\/en\/wp-json\/wp\/v2\/pages\/5486","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.welding-week.nl\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.welding-week.nl\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.welding-week.nl\/en\/wp-json\/wp\/v2\/users\/82"}],"replies":[{"embeddable":true,"href":"https:\/\/www.welding-week.nl\/en\/wp-json\/wp\/v2\/comments?post=5486"}],"version-history":[{"count":2,"href":"https:\/\/www.welding-week.nl\/en\/wp-json\/wp\/v2\/pages\/5486\/revisions"}],"predecessor-version":[{"id":10696,"href":"https:\/\/www.welding-week.nl\/en\/wp-json\/wp\/v2\/pages\/5486\/revisions\/10696"}],"up":[{"embeddable":true,"href":"https:\/\/www.welding-week.nl\/en\/wp-json\/wp\/v2\/pages\/5479"}],"wp:attachment":[{"href":"https:\/\/www.welding-week.nl\/en\/wp-json\/wp\/v2\/media?parent=5486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}